Customer Marketing & Conversion
Provide customers with the highly accurate cost impact of their clean energy decisions.
Increase adoption of modern rate plans
Get the Attention of Busy People
Bill Impact Projections
Tell customers exactly how a new rate or clean energy product will impact them financially.
Market and increase enrollment in new rates and programs by quickly and accurately addressing important bill and cost questions.
“In the new world of time varying rates, EVs and solar, the next logical step for improving customer satisfaction is helping customers understand the financial implications of the choices available to them.”
Board Member, Utility 2030 Collaborative
Integrate with Ease
Multiple Paths to Embedding Insights
Use APIs to include cost insights into existing MyAccount pages mobile apps, IVR, or other channels, as well as through leading third-party engagement tools.
Take a Deeper Dive
The Rate of Change Newsletter- Issue 4
PSEG Long Island’s award-winning approach to implementing TOU rates!
4 questions with Chris Black, CEO of GridX
Tis the season for Girl Scout cookies…and EVs?
Configurable Clean Energy Options
Stackable and Insightful
Allow people to visualize and bundle their clean energy options (EVs, solar, storage, etc.) to determine the optimal rate and communicate the cost impact of their choices.
Compare a customer’s 12-month bill cost under a production scenario and set of alternatives.
Calculate a customer’s monthly bill amount across a set of alternatives.
Estimate the expected bill amount at the end of the billing cycle.
Embed highly accurate cost insights into your marketing tools.
Help people visualize and bundle their clean energy options.
Utilities Rate Plan Marketing & Conversion FAQ
Here are answers to common questions about customer marketing and conversion. If you don’t see an answer to your question here, contact us.
Founded in 2010 and headquartered in Walnut Creek, California, GridX Inc. partners with utility providers, energy suppliers, and technology companies to progress the digital transformation of their business. The goal is to accelerate the clean energy transition toward a carbon-neutral economy.
The GridX Enterprise Rate Platform is a comprehensive suite of big data rate analytics solutions that streamline the design, implementation and marketing of emerging rate structures and customer programs, and increase consumer adoption of distributed energy resources (DERs), all while managing the complex billing needs of a distributed grid.
GridX is a turnkey software platform that optimizes business processes in the utility industry, such as utility billing, new rate and program design, revenue analysis, settlement, and customer engagement.
The vast majority of consumers aren’t even aware that they have a choice between different electricity rates, and many people aren’t aware of alternative rate types either, such as time-of-use rates and real-time pricing. A surprising number of people even struggle to understand their current utility bill. This is where GridX comes in.
Based on hundreds of thousands of data points from smart meters, our solutions provide essential advice on making clean energy choices with highly accurate bill impacts.
From helping utilities design and implement new rates, to matching customers with those optimized for them, and accurately calculating the impact of energy-related actions on bills, GridX empowers utilities to swiftly deploy the modern electric rates and programs needed to decarbonize.
GridX software is cloud-based and calculates millions of bills in real time across any rate. It provides customers up to penny-level accuracy and articulates the cost impact of their utility service and clean energy decisions.
We allow customers to understand ways to save and how their behavior will impact the cost of energy.
These solutions improve customer experience and help establish a personalized and optimized ecosystem that includes the renewable electricity technologies individuals have installed.
Several utility providers across the entire United States have adopted GridX solutions with great success.
For example, utility provider Southern California Edison (SCE) saw a 400% increase of usage of online self-service tools for pricing comparisons. After being able to fine-tune their energy plans, there was a rise from 66% to 82% in customers believing they got the best rate.
They successfully transitioned more than half of their 4.5 million residential customers to a TOU (time-of-use) rate. At the peak load in August 2022, residential TOU was estimated to generate up to 75 MW of load reduction.
And an East Coast utility provider with 1.1 million customers saw population-wide cost reduction impacts after implementing a TOU pilot, which has since been approved as a full scale opt-out program.
So we believe that we are in the middle of a nationwide transition to renewable electricity aided by digital analytics supported by big data and artificial intelligence..
Delivering on our clean energy future is complex. GridX exists to simplify the journey.
Our Enterprise Rate Platform includes a wide arsenal of modules to help generate optimal utility plans. Check out the line suite of solutions here.
How Can GridX Help You?