Back to Blog List

Tara Seavers on building real trust with customers

Entergy’s VP of customer strategy and growth is relentlessly focused on the customer experience – and improving lives.

Brad Langley

Brad Langley

VP Marketing

Tara Seavers

Tara Seavers

VP of Customer Strategy and Growth, Entergy

This summer, a combination of extreme heat and soaring natural gas prices hit electricity customers hard along the gulf coast. And Tara Seavers had a front row seat.

Tara oversees the customer experience at Entergy. And this was one of the highest-stakes customer problems imaginable. Record numbers of people were calling the utility with a dire choice: do they buy groceries or pay their utility bills?

Tara and the Entergy executive team jumped into action, creating a “bold and aggressive” plan to relieve the financial burden on customers. It’s one example of the connection that Tara’s team is forging between the utility and the people it serves.

“I’m not in the business of just getting a piece of paper or an email to a customer. I want folks to feel confident [in the utility]. That’s important to me, and I think it’s important to customers,” explains Tara.

This week: the shifting utility-customer experience. Inflation, extreme weather, digitization, distributed energy are all changing expectations around how power companies interact with and serve their customers.

Brad talks with Entergy’s Tara Seavers about how this is playing out in the American south.

Listen here or wherever you get your podcasts.

Published
Topics
Types

Share This

We are GridX

Unparalleled Accuracy

Unparalleled Accuracy

We process hundreds of thousands of data points to get bill impact projections down to the penny.

Single Source of Rates Truth

Single Source of Rates Truth

We use smart meter data to perform actual and hypothetical billing across all rates and tariffs, for every utility customer.

Complex Energy Scenarios

Complex Energy Scenarios

We get more EVs on the road, increase DER penetration and help customers shift energy use to when its cleanest.

Real-Time Analysis

Real-Time Analysis

We instantly deliver immense intelligence to optimize the implementation and marketing of modern rate plans.

Super Flexible Integration

Super Flexible Integration

We use APIs to seamlessly integrate with any CIS, billing or customer engagement technology.

End-to-End Coverage

End-to-End Coverage

We offer a complete suite of cloud based products to streamline the Utility Rate Lifecyle.